How Do I Do It?

Every month, I write this blog. It’s not something I have to do for a client. It’s not something that anyone at LBA marketing is...

Core Values Needed to Be a Good Writer

I want to thank our LBA Intern, Shelby, for inspiring this month’s writing tip. She is taking a course on Ethics and asked to interview...

The Art of Self-Editing

This month’s writing tip was inspired by the following random thought from one of my favorite writers, editors, and caller-outer of all...

Beige Writing is Trending

Just about a year ago, the fashion world declared, “Beige is back!” and it’s still going strong. I recently learned everything I wanted...

Is your mood affecting your writing?

Have you ever reread something that you wrote and thought, “Wow, I must have been in a sour mood when I wrote that!” Something like that...

The Mind/Writing Connection

Who isn’t fascinated and perplexed by the inner workings of the human brain? Even doctors and scientists who have studied this organ for...

Do Not Fear The Red Pen!

If there is one thing I’m notorious for at LBA, it’s for returning content drafts to my team members with a lot of red – including lines...

A Writer's Attitude of Gratitude

Even though the holiday season has arrived, it’s unlikely that you can take a “holiday” from your writing projects. In fact, with...

Improving Writing Productivity

If I were to guess what one of your biggest obstacles to writing regular, quality content, I would say it’s carving out the time and mind...

How to Tidy Up Your Writing

Whether you struggle with keeping your home organized, or, conversely, you are OCD about keeping things in their place, it’s likely...